{"id":650,"date":"2018-10-31T15:10:58","date_gmt":"2018-10-31T17:10:58","guid":{"rendered":"http:\/\/www.fatec.edu.br\/adamantina\/?p=650"},"modified":"2018-10-31T15:12:11","modified_gmt":"2018-10-31T17:12:11","slug":"1o-encontro-de-gestao-comercial-palestra-com-marcal-jundi-romao","status":"publish","type":"post","link":"https:\/\/www.fatec.edu.br\/adamantina\/2018\/10\/31\/1o-encontro-de-gestao-comercial-palestra-com-marcal-jundi-romao\/","title":{"rendered":"1\u00ba Encontro de Gest\u00e3o Comercial &#8211; &#8220;Palestra com o empres\u00e1rio Mar\u00e7al Jundi Rom\u00e3o&#8221;"},"content":{"rendered":"<p><a href=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/c808bcb3-062a-42b2-a0d3-7ed9ee63db95.png\" data-rel=\"lightbox-image-0\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-654 alignleft\" src=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/c808bcb3-062a-42b2-a0d3-7ed9ee63db95-300x225.png\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/c808bcb3-062a-42b2-a0d3-7ed9ee63db95-300x225.png 300w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/c808bcb3-062a-42b2-a0d3-7ed9ee63db95-768x576.png 768w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/c808bcb3-062a-42b2-a0d3-7ed9ee63db95-1024x768.png 1024w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/c808bcb3-062a-42b2-a0d3-7ed9ee63db95.png 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a> Ontem, 30\/10, ocorreu a segunda palestra do 1\u00ba Encontro de Gest\u00e3o Comercial, da Fatec Adamantina.<\/p>\n<p>A segunda noite do evento, contou com a presen\u00e7a do empres\u00e1rio\u00a0<em>Mar\u00e7al Jundi Rom\u00e3o,<\/em>\u00a0propriet\u00e1rio das franquias da Cacau Show nas cidades de: Adamantina, Luc\u00e9lia e Tup\u00e3.<\/p>\n<p>Mar\u00e7al proferiu palestra para os alunos de Gest\u00e3o Comercial, no tema:\u00a0<strong>Franquias e oportunidades.\u00a0<\/strong><\/p>\n<h3 style=\"text-align: left\">O que \u00e9 uma franquia?<\/h3>\n<p style=\"text-align: left\">A franquia \u00e9 um sistema de neg\u00f3cio em que o \u201cdono\u201d da marca, produto ou servi\u00e7o (franqueador) cede ao interessado em utilizar o sistema (franqueado) o direito de uso da marca ou da patente, com distribui\u00e7\u00e3o <a href=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/94ea4dbf-04d3-4c61-ae02-3fc9e016ea15.png\" data-rel=\"lightbox-image-1\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-652 alignleft\" src=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/94ea4dbf-04d3-4c61-ae02-3fc9e016ea15-300x225.png\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/94ea4dbf-04d3-4c61-ae02-3fc9e016ea15-300x225.png 300w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/94ea4dbf-04d3-4c61-ae02-3fc9e016ea15-768x576.png 768w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/94ea4dbf-04d3-4c61-ae02-3fc9e016ea15-1024x768.png 1024w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/94ea4dbf-04d3-4c61-ae02-3fc9e016ea15.png 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a>exclusiva dos produtos ou servi\u00e7os do franqueador, sem caracterizar v\u00ednculo empregat\u00edcio entre as partes. Resumindo esse conceito, a franquia \u00e9 uma empresa que disponibiliza a sua marca, conhecimento e estrutura para que empres\u00e1rios desenvolvam essa atividade em determinado local.<\/p>\n<p style=\"text-align: left\">Para isso, paga-se uma taxa espec\u00edfica para aquisi\u00e7\u00e3o, e tamb\u00e9m \u00e9 preciso arcar com a\u00a0mensalidade, que pode ser combinada de v\u00e1rias formas, como um valor fixo, um percentual do lucro ou mesmo uma mistura dos dois.<\/p>\n<p style=\"text-align: left\">Assim, a franquia tem 3 pilares b\u00e1sicos: licen\u00e7a de uso da marca, transfer\u00eancia de know-how e direito de distribui\u00e7\u00e3o de produtos ou servi\u00e7os de acordo com o contrato. Tudo isso deve estar estipulado em um contrato, que ter\u00e1 uma c\u00f3pia anexa \u00e0 Circular de Oferta de Franquia (COF).<\/p>\n<h6 style=\"text-align: right\">Fonte:\u00a0empreenda.grupostudio.com.br<\/h6>\n<p><a href=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/e3d01fac-f5ff-4042-8af8-1f72e43376cb.png\" data-rel=\"lightbox-image-2\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\">\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-653\" src=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/e3d01fac-f5ff-4042-8af8-1f72e43376cb-300x225.png\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/e3d01fac-f5ff-4042-8af8-1f72e43376cb-300x225.png 300w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/e3d01fac-f5ff-4042-8af8-1f72e43376cb-768x576.png 768w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/e3d01fac-f5ff-4042-8af8-1f72e43376cb-1024x768.png 1024w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/e3d01fac-f5ff-4042-8af8-1f72e43376cb.png 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a> <a href=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/47c0910c-c083-4a28-bd59-4bfa6ab233f6.png\" data-rel=\"lightbox-image-3\" data-rl_title=\"\" data-rl_caption=\"\" title=\"\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-651\" src=\"http:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/47c0910c-c083-4a28-bd59-4bfa6ab233f6-300x225.png\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/47c0910c-c083-4a28-bd59-4bfa6ab233f6-300x225.png 300w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/47c0910c-c083-4a28-bd59-4bfa6ab233f6-768x576.png 768w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/47c0910c-c083-4a28-bd59-4bfa6ab233f6-1024x768.png 1024w, https:\/\/www.fatec.edu.br\/adamantina\/wp-content\/uploads\/sites\/10\/2018\/10\/47c0910c-c083-4a28-bd59-4bfa6ab233f6.png 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ontem, 30\/10, ocorreu a segunda palestra do 1\u00ba Encontro de Gest\u00e3o Comercial, da Fatec Adamantina. A segunda noite do evento, contou com a presen\u00e7a do empres\u00e1rio\u00a0Mar\u00e7al Jundi Rom\u00e3o,\u00a0propriet\u00e1rio das franquias da Cacau Show nas cidades de: Adamantina, Luc\u00e9lia e Tup\u00e3. Mar\u00e7al proferiu palestra para os alunos de Gest\u00e3o Comercial, no tema:\u00a0Franquias e oportunidades.\u00a0 O que [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"image","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-650","post","type-post","status-publish","format-image","hentry","category-noticias","post_format-post-format-image"],"_links":{"self":[{"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/posts\/650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/comments?post=650"}],"version-history":[{"count":11,"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/posts\/650\/revisions"}],"predecessor-version":[{"id":666,"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/posts\/650\/revisions\/666"}],"wp:attachment":[{"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/media?parent=650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/categories?post=650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fatec.edu.br\/adamantina\/wp-json\/wp\/v2\/tags?post=650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}